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Produktbild: Cambridge International as & a Level Business Workbook with Digital Access (2 Years)
Workbook

Cambridge International as & a Level Business Workbook with Digital Access (2 Years)

31,99 €

inkl. gesetzl. MwSt., Versandkostenfrei

Produktdetails

ISBN

978-1-108-92600-3

Auflage

4th Revised edition

Erscheinungsdatum

24.06.2021

Bundesländer

Baden-Württemberg + weitere

Einband

Taschenbuch

Verlag

Cambridge University Press

Seitenzahl

180

Maße (L/B/H)

27,3/21,6/1,1 cm

Gewicht

472 g

Sprache

Englisch

Produktdetails

ISBN

978-1-108-92600-3

Auflage

4th Revised edition

Erscheinungsdatum

24.06.2021

Bundesländer

  • Baden-Württemberg
  • Bayern
  • Berlin
  • Brandenburg
  • Bremen
  • Hamburg
  • Hessen
  • Mecklenburg-Vorpommern
  • Niedersachsen
  • Nordrhein-Westfalen
  • Rheinland-Pfalz
  • Saarland
  • Sachsen
  • Sachsen-Anhalt
  • Schleswig-Holstein
  • Thüringen

Einband

Taschenbuch

Verlag

Cambridge University Press

Seitenzahl

180

Maße (L/B/H)

27,3/21,6/1,1 cm

Gewicht

472 g

Sprache

Englisch

Herstelleradresse

Libri GmbH
Europaallee 1
36244 Bad Hersfeld
DE

Email: gpsr@libri.de

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  • Produktbild: Cambridge International as & a Level Business Workbook with Digital Access (2 Years)
  • Contents; How to use this book; Introduction; Introduction to command words; Unit 1 Business and its environment; 1. Enterprise (AS level); 2. Business structure (AS level); 3. Size of business (AS level); 4. Business objectives (AS level); 5. Stakeholders in a business (AS level); 6. External influences on business activity (A level); 7. External economic influences on business activity (A level); 8. Business strategy (A level); 9. Corporate planning and implementation (A level); Unit 2 Human resource management; 10. Human resource management (AS level); 11. Motivation (AS level); 12. Management (AS level); 13. Organisational structure (A level); 14. Business communication (A level); 15. Leadership (A level); 16. Human resource management strategy (A level); Unit 3 Marketing; 17. The nature of marketing (AS level); 18. Market research (AS level); 19. The marketing mix - product and price (AS level); 20. The marketing mix - promotion and place (AS level); 21. Marketing analysis (A level); 22. Marketing strategy (A level); Unit 4 Operations management; 23. The nature of operations (AS level); 24. Inventory management (AS level); 25. Capacity utilisation and outsourcing (AS level); 26. Location and scale (A level); 27. Quality management (A level); 28. Operations strategy (A level); Unit 5 Finance and accounting; 29. Business finance (AS level); 30. Forecasting and managing cash flows (AS level); 31. Costs (AS level); 32. Budgets (AS level); 33. Financial statements (A level); 34. Analysis of published accounts (A level); 35. Investment appraisal (A level); 36. Finance and accounting strategy (A level); Acknowledgements.