Applied Social Psychology

"This significant four-volume set will have immediate impact on the field. It includes contributions from leading international social psychologists on a broad range of topics involving intra-individual, personal, interpersonal, intergroup, and societal processes. The chapters, which focus on traditional and emerging areas, are uniformly scholarly and interesting. By skillfully assembling a mosaic of chapters on focused topics, Brewer and Hewstone have captured both the expansiveness and conceptual depth of the field while offering novel and insightful perspectives on social psychology." John F. Dovidio, Colgate University

"The subject matter considered in these books is well balanced and varied giving the reader a wide ranging view of the discipline. Each volume stands well on it's own but the four together make a complete overview of the subject. These volumes will enhance everyone s understanding of the subject from student to academic. I thoroughly recommend them" Social Psychological Review, October 2005