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Produktbild: Guide to Management Research Methods

Guide to Management Research Methods

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Beschreibung

Produktdetails

Einband

Taschenbuch

Erscheinungsdatum

13.02.2004

Verlag

Wiley

Seitenzahl

264

Maße (L/B/H)

23/15,5/2 cm

Gewicht

390 g

Sprache

Englisch

ISBN

978-1-4051-1512-4

Beschreibung

Produktdetails

Einband

Taschenbuch

Erscheinungsdatum

13.02.2004

Verlag

Wiley

Seitenzahl

264

Maße (L/B/H)

23/15,5/2 cm

Gewicht

390 g

Sprache

Englisch

ISBN

978-1-4051-1512-4

Herstelleradresse

Libri GmbH
Europaallee 1
36244 Bad Hersfeld
DE

Email: gpsr@libri.de

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  • Produktbild: Guide to Management Research Methods
  • Part I: Planning The Research Project:.

    1. Introduction.

    What Is The Nature Of Fundamental Organisational Research?.

    What Distinguishes Fundamental Organisational Research From Applied Organisational Research?.

    Methodological Requirements And Rules Of Fundamental Research In General.

    Clients.

    Other Parties Involved In The Research Project.

    Overview Of Steps In The Research Project.

    2. Problem Orientation.

    Introduction.

    Research Objective.

    Problem Definition.

    Research Questions.

    The Empirical Cycle.

    3. Literature.

    Introduction.

    Sources Of Literature.

    Literature Search.

    Literature Review.

    Referring To Literature.

    4. Design And Planning Of The Research Project.

    Introduction.

    Research Model And Variables.

    Hypotheses.

    Operationalization.

    Levels Of Measurement.

    Reliability And Validity.

    Population And Sampling.

    Ethical Issues.

    5. Research Proposal.

    Research Strategies.

    Introduction.

    Classification.

    Main Categories Of Research Strategies.

    Casuality.

    Part II: Conducting The Research Project:.

    6. Data Collection Methods.

    Introduction.

    Archival Data.

    Observation.

    Interview.

    Questionnaire.

    Multi-Method.

    7. Questionnaires And Interviews.

    Introduction.

    Questionnaires - General Remarks.

    Structure Of The Questionnaire.

    Interviews - General Remarks.

    Pilot Study.

    Making Contact.

    Anonymity And Confidentiality.

    8. Data Analysis.

    Introduction.

    The Code Book.

    Computer Use.

    Data Matrix.

    Missing Values.

    Overview Of Statistical Techniques.

    Statistical Significance Of The Results.

    Part III: Reporting The Research Project:.

    9. The Research Report.

    Introduction.

    Planning.

    Target Group.

    Structure Of The Research Report.

    Style And Layout Of The Report.

    10. Presentation.

    Introduction.

    Preparing The Presentation.

    Structure Of The Presentation.

    The Presentation: Some Rules Of Thumb.

    Tools.

    The Audience.

    11. Case Study - The Transpost Case.

    Introduction.

    Problem Orientation.

    Research Model and Variables.

    Research Strategy.

    Collecting Existing Data.

    Practical Implementation.

    Data Analysis.

    Reporting.

    Presentation.

    Further Reading.

    Appendix: Checklist For Evaluating Research Reports.

    Index