¨ Table of contents
European Works Councils in the Airline Industry
Stephen J. Havlovic, Laurentian University, Canada
From a Smart City to a Smart Destination: a Case Study
Sónia Avelar University of the Azores, Portugal
Smart Tourism Approaches through Intelligent Print Media
Panagiota Konstantinou, Spyridon Nomicos and Androniki Kavoura, University of West Attica, Greece
Smart Tourism Prospects. A Descriptive Sample Survey on a Sample of Potential Tourists
Panagiota Konstantinou, University of West Attica, Greece, Spyridon Nomicos, University of West Attica, Greece, Georgios Stathakis, Hellenic Open University, Greece and Athina Mountzouri, University of West Attica, Greece
Intelligent Packaging as a Dynamic Marketing Tool for Tourism
Athina Mountzouri, Apostolos Papapostolou and Spyridon Nomikos, University of West Attica, Greece
Intelligent Ticket with Augmented Reality Applications for Archaeological Sites
Dimitrios Panagiotakopoulos and Konstantina Dimitrantzou, University of West Attica, Greece
Visualization of Folk-Dances in Virtual Reality Environments
Iris Kico, Masaryk University, Czech Republic, Milan Dolezal, Masaryk University, Czech Republic, Nikos Grammalidis, Information Technologies Institute, Hellas and Fotis Liarokapis Masaryk University, Czech Republic
Internal Customer Satisfaction from an e-procurement Information System: The Case of Greek Electronic Public Procurement System (ESIDIS)
Nikolaos Bitzidis, Sotirios Dimitriadis, George Karavasilis, Evangelos Kehris and Vasiliki Vrana, International Hellenic University, Serres, 62124, Greece
Mapping Island Tourism Research
Flávio Tiago, Cristina Oliveira, Ana Brochado and Sérgio Moro, University of the Azores, Portugal
Human Resources Role in Hospitality Service Quality
Flavio Tiago, Teresa Borges-Tiago and João Couto, University of the Azores, Ponta Delgada, 9501-801 Portugal
The Role of Fellow-Feelings and Organisational Harmony to Organisational Performance: a Comparative Analysis between two National Contexts
Jashim Khan, University of Surrey, United Kingdom, Vivi Maltezou, University of Surrey, United Kingdom, Eddy M. Sutanto, Petra Christian University, Siwalankerto, Indonesia
and Meng Tao, International Business College, China
Cultural Identity, Innovation and Entrepreneurship
Efharis Mascha Hellenic Open University, Greece and Stavros Apostolakis, Greek Asylum Service, Greece
A Model of Brand Cocreation, Brand Immersion, their Antecedents and Consequences in Café Brand Context
Fulya Acikgoz, Istanbul Technical University, Turkey and Asli D.A. Tasci, University of Central Florida, USA
City Branding: Proposal of an Observation and Analysis Grid
Ezzohra Belkadi, Ain Sebâa/ Hassan II University, Morocco
City Branding of Casablanca in Moroccο
FSJES Ezzohra Belkadi, Ain Sebaâ/ Hassan II University, Morocco
Gender Differences in Satisfaction from Hotel Room Attributes and Characteristics: Insights from Generation Z
Aikaterini Stavrianea, National and Kapodistrian University of Athens, Greece, Irene Kamenidou International Hellenic University Kavala, Greece and Evangelia Zoi Bara, International Hellenic University Kavala, Greece
Renewable Energy Matters for Tourism Industry in BRICS plus Turkey Countries
Elma Satrovic, University of Sarajevo, 71000 Sarajevo, Bosnia and Herzegovina, Adnan Muslija Cag University, Turkey and Eda Yasa Ozelturkay, Cag University, Turkey
Determining of Customer's Kansei Needs and Product Design Attributes by Rough Set Theory
Emel Kizilkaya Aydoğan, Erciyes University, Turkey, Esra Akgul, Erciyes University, Turkey, Yilmaz Delice, Kayseri University, Turkey and Cem Sinanoglu, Erciyes University, Turkey
Transformative Role of Work-Integrated Learning in Industrial and Post-Industrial society: the Russian Experience
Natalya Totskaya Laurentian University, Canada and Natalia A. Bogdanova, Siberian University of Consumer Cooperation, Russia
What Competencies Should be Developed in Citizenship Education in the 21st Century? Analysis of being Active Citizens in Europe and the US
Josélia Fonseca and Teresa Borges-Tiago, University of the Azores, Portugal
Technologies to Communicate Accounting Information in the Digital Era: Is Accounting Education Following the Evolutions?
Sofia Asonitou, University of West Attica, Greece
Environmental Sensitivity of Business School Students and their Attitudes towards Social and Environmental Accounting
Stamatios Ntanos, University of West Attica, Greece, Sofia Asonitou, University of West Attica, Greece, Grigorios Kyriakopoulos, National Technical University of Athens, Greece, Michalis Skordoulis, Democritus University of Thrace, Greece, Miltiadis Chalikias, University of West Attica, Greece and Garyfallos Arabatzis, Democritus University of Thrace, Greece
Α Comparative Approach of E-Learning Accounting Programs in Greece and China
Sofia Asonitou, University of West Attica, Greece, Chara Kottara, University of West Attica, Greece, Sijia Duan, Zhengzhou University, China and LinlinYuan, Zhengzhou University, China
The Influence of the Big Five Personality Traits and Risk Aversion on Entrepreneurial Intention
Alexandros G. Sahinidis, Panagiotis A. Tsaknis, Eleni Gkika and Dimitris Stavroulakis, University of West Attica, Greece
Redefining City Experiences and Thematic City Walks: The Case of “Thessaloniki Walking Tours”
Christina Mavini, MOMus Museum of Contemporary Art, Greece
Setting the Ground for Successful Film Tourism Practices in Greece: a SWOT Analysis
Sofia Gkarane and Chris Vassiliadis, University of Macedonia, Greece
Selective Key Studies in Seasonality Tourism: a Literature Review
Sofia Gkarane and Chris Vassiliadis, University of Macedonia, Greece
Importance of Teacher Training Incorporating Sustainability in their Subjects from the Life Cycle Approach in Higher School of Computation (ESCOM-IPN)
Valery Viridiana Garibay Huerta, Escuela Superior de Cómputo-Instituto Politécnico Nacional, México, Juan Jesus Gutiérrez García, Escuela Superior de Cómputo-Instituto Politécnico Nacional, México and Mónica Martínez Zamudio, Unidad Profesional Interdisciplinaria de Biotecnología-Instituto Politécnico Nacional, México
Tourism in Mexico and the Use of Cultural Heritage as a Commodification´s Product
Lilián Marisa Méndez Ravina, M. Gabriel Alberto Aviña Solares and Hilda Solís Martínez, EST, Instituto Politécnico Nacional, México
Proposal of Training in Topics for the Curriculum Sustainability of the Program of Engineering in Systems of the Escuela Superior de Cómputo of the Instituto Politécnico Nacional, México
Guzmán Flores Jessie Paulina, Escuela Superior de Cómputo-Instituto Politécnico Nacional, México, Cruz Torres Benjamin, Escuela Superior de Cómputo-Instituto Politécnico Nacional, México and Maldonado Muñoz Miguel Ángel, Escuela Superior de Cómputo-Instituto Politécnico Nacional, México
Customer Based Brand Equity Models in Hotel Industry: A Literature Review
Kevser Çınar, Necmettin Erbakan University, Turkey
Determinants of ICT Integration by Teachers in Higher Education in Morocco
Mounir Elatrachi and Samira Oukarfi, HASSAN II University II, Morocco
Experiential Development and Cultural Tourist, through the Example of the Settlement "Katomera" in Trikeri in the Prefecture of Magnesia
Dionysia Fragkou and Garifallia Gerogianni, University of West Attica, Greece
Sense of Place, Identity and Memory as Elements of the Design for Tourism
Anna Efstathiou, University of Nicosia, Cyprus
Analysis of Human Motion Based on AI Technologies: Applications for Safeguarding Folk Dance Performances
Nikos Grammalidis, Information Technologies Institute, CERTH, Greece
Iris Kico, Masaryk University, Czech Republic and Fotis Liarokapis, Masaryk University, Czech Republic
Higher Education and Innovation in the Non-profit Sector
Marcela Göttlichová, Tomas Bata University in Zlin, Czech Republic
Marketing Decisions of Young Product Designers: A Study in the University Environment in the Czech Republic
Dagmar Weberova, Tomas Bata University in Zlín, Czech Republic and Lenka Lizbetinova, Institute of Technology and Business, Czech Republic
Attractiveness of Small Cities in Rural or Abandoned Regions
Lenka Lizbetinova and Vladimir Nyvlt, Institute of Technology and Business, Czech Republic
Mental Maps and their Potential for Tourism: A Case Study of Czech Municipality
Vladimír Nývlt and Lenka Ližbetinová, Institute of Technology and Business, Czech Republic
Online Engagement Factors on Posts in Food Facebook Brand Pages in Greece
Ioannis Antoniadis, University of Western Macedonia, Greece, Symeon Paltsoglou, University of Western Macedonia, Greece, Georgios Vasios, University of the Aegean, Greece and Panagiotis Kyratsis, University of Western Macedonia, Greece
Blockchain Applications in Tourism and Tourism Marketing: A Short Review
Ioannis Antoniadis, University of Western Macedonia, Greece, Konstantinos Spinthiropoulos, University of Western Macedonia, Greece and Stamatis Kontsas, University of Western Macedonia, Greece
Comparisons of Health Tourism within the EU Countries
Hatice Ulusoy and Nurperihan Tosun, Sivas Cumhuriyet University, Turkey
Contemporary Telemedicine Applications in the Provision of Mental Health Services in Greece
Maria Tsirintani, Lamprini Andrikopoulou and Spyridon Binioris, MSc Program in Health and Social Care Management, University of West Attica, Greece
Perceptions of Hospital Quality: A Case Study from Greece
Spyridon Mamalis, Irene Kamenidou, Stavros Pavlidis and Athina Xatziaggelou, International Hellenic University Kavala, Greece
The Wine Lab Project. Exploring the Views from Experts
Spyridon Mamalis, TEI Eastern Macedonia and Thrace, Kavala, Greece, Alessio Cavicchi, University of Macerata, Italy, Cristina Santini, University San Raffaele, Milano Italy, Gigliola Paviotti, University of Macerata, Italy and Irene Kamenidou, TEI Eastern Macedonia and Thrace, Kavala, Greece
Impression Management through Websites. An Analysis of the Romanian Banking Industry
Victor-Alexandru Briciu, Arabela Briciu and Ștefania-Maria Găitan, Transilvania University of Brașov, Romania
Participatory Culture and Tourist Experience. Promoting Destinations through YouTube
Arabela Briciu and Victor-Alexandru Briciu, Transilvania University of Brașov, Brașov, Romania
Designing the Virtual Product Experience. Learnings from Shenzhen, China and the ESUN Solutions
Arabela Briciu and Victor-Alexandru Briciu, Transilvania University of Brașov, Brașov, Romania
Social Networking Sites: The New Era of Effective Online Marketing and Advertising
Christos Papademetriou, Andreas Masouras and Avgoustinos Ioannou, Neapolis University Paphos, Cyprus
Winery Visitors’ Experience, Emotional Stimulation, Satisfaction and Behavioral Intentions: The Role of Age and Previous Experience
Ifigeneia Leri and Prokopis Theodoridis, University of Patras, Greece
Factors that Influence Tourist Satisfaction: An Empirical Study in Pafos
Michailina Siakalli and Andreas Masouras, Neapolis University Pafos, Cyprus
Cyber-Citizenship: a Challenge of the 21st Century Education
Josélia Fonseca, University of the Azores, 9501-801 Azores, Portugal and Hugo Bettencourt, Posto Santo Community Center, Azores, Portugal
Turkish Gen Y Customers’ Visit Intentions and Word of Mouth Activities Regarding Online Travel Agencies
Yigit Bozkurt, Adnan Menderes University, Turkey and Emel Yarimoglu, Yaşar University, Izmir, Turkey
Exploiting Human Cognitive Architecture to Design a New Cultural Narrative for non-Captive Audiences: the TOURiBOOST Project
Dorothea Papathanasiou-Zuhrt, Hellenic Open University, Greece, Aldo Di Russo, Artifactory, Via Baccina, Rome and Kevser Cinar, Necmettin Erbakan University, Turkey
Creating a Personalised Experience for Libraries’ Visitors
Ananstasios Giannaros, Kostantinos Kotsopoulos, Dimitrios Tsolis and George Pavlidis, University of Patras, Greece
Strategic Planning to Promote the Cultural Heritage. The Business Model Canvas for the Kapodestrian Buildings of the Island of Aegina, Greece
Kiriaki Alyfanti, Harokopio University, Athens, Greece
Social Media Activism on Cultural Tourism: A Proposal for Paleochora in Aegina, Greece
Konstantina Chatzina, Municipality of Aegina island, Greece
The Role of Market Segmentation and Target Marketing Strategies to Increase Occupancy Rates and Sales Opportunities of Hotel Enterprises
Kevser Çınar, Necmettin Erbakan University, Turkey, Seda Yetimoğlu, Necmettin Erbakan University, Turkey and Kaplan Uğurlu, Kırklareli University, Cumhuriyet Mah, Turkey
Climate Change and Cultural Heritage. Case Study: the Island of Chios
Olga Tsakirides, National Centre for Social Research, Greece and Sofia Theofanidi, University of Reading, UK
Relationships among National Tourist Destination Arrivals, Effective Governance, Environmental Performance and Human Development
Barry A. Friedman and Merve Yanar Gürce, State University of New York at Oswego, USA
Industrial Design in Event Tourism Marketing: The case of Thessaloniki International Film Festival Pavilion
Athanasios Manavis, Nikoleta Kapakiari, Ioannis Antoniadis and Panagiotis Kyratsis, Western Macedonia University, Greece
Keep it Smart and Sustainable – a Bibliometric Analysis
Sónia Avelar, University of the Azores, Azores, Portugal
Sustainable Tourism in Europe from Tourists’ Perspectives
Teresa Borges-Tiago, Osvaldo Silva and Flavio Tiago, University of the Azores, Portugal
Employer Branding: Innovative Human Resource Practices in Tourism Sector
Christina Chalimourda and Nikolaos Konstantopoulos, University of the Aegean, Greece
Optimal Feature Selection for Decision Trees Induction Using a Genetic Algorithm Wrapper
Prokopis K Theodoridis and Dimitris C Gkikas, University of Patras, Greece
Analyzing the Brand Personality of Athens
Pinelopi Athanasopoulou, University of Peloponnese, Apostolos N Giovanis, University of West Attica, Greece and Spyros Binioris, University of West Attica, Greece
Sport Motivation in Outdoor Sport Activities
Athanasopoulou Pinelopi and Gdonteli Krinanthi, University of Peloponnese, Greece
Residents' Perceptions of Tourism Impact on Local Economic Development During the Economic Crisis: The Case of Kavala
Alexios-Patapios Kontis, Maria Doumi, Anna Kyriakaki and Konstantinos Mouratidis, University of the Aegean, Greece
Taxonomy of Supervised Machine Learning for Intrusion Detection Systems
Ahmed Ahmim, University of Larbi Tebessi, Algeria, Mohamed Amine Ferrag, Guelma University, Algeria, Leandros Maglaras, De Montfort University, Leicester, UK, Makhlouf Derdour, University of Larbi Tebessi, Algeria, Helge Janicke, De Montfort University, Leicester, UK and George Drivas, National Cyber Security Authority, Ministry of Digital Policy, Telecommunications and Media, Greece
A Detailed Analysis of Using Supervised Machine Learning for Intrusion Detection
Ahmed Ahmim, University of Larbi Tebessi, Algeria, Mohamed Amine Ferrag, Guelma University, Algeria, Leandros Maglaras, De Montfort University, Leicester, UK, Makhlouf Derdour, University of Larbi Tebessi, Algeria and Helge Janicke, De Montfort University, Leicester, UK
Multispectral Monitoring of Microclimate Conditions for Non-destructive Preservation of Cultural Heritage Assets
Nikolaos Bakalos, Nikolaos Doulamis, Anastasios Doulamis, National Technical University of Athens, Greece
Ancient Digital Technologies using ICT Tools
Anastasios Doulamis, Nikolaos Doulamis, Ioannis Rallis and Ioannis Georgoulas, National Technical University of Athens, Greece
Greek Traditional Dances 3D Motion Capturing and a Proposed Method for Identification through Rhythm Pattern Analyses (Terpsichore Project)
Efthymios Ziagkas, Panagiotis Stylianidis, Andreas Loukovitis, Vasiliki Zilidou, Olympia Lilou, Aggeliki Mavropoulou, Thrasyvoulos Tsiatsos and Styliani Douka, Aristotle University of Thessaloniki, Thessaloniki
Greece, Tourism and Disability
Maria Poli, University of West Attica, Greece
Turning a Problem into an Opportunity through Tourism and Marketing: The Case of Wild Rabbits in Lemnos Island, Greece
Georgios K. Vasios, University of the Aegean, Lemnos, Greece, Ioannis Antoniadis, University of Western Macedonia, Greece, Yiannis Zevgolis, University of the Aegean, Lesvos, Greece, Costantinos Giaginis, University of the Aegean, Lemnos, Greece and Andreas Y. Troumbis, University of the Aegean, Lesvos, Greece
A Systematic Literature Review on E-commerce Success Factors
Konstantinos Fouskas, Olga Pachni-Tsitiridou and Chrysa Chatziharistou, University of Macedonia, Greece
Influencer vs Celebrity Endorser Performance on Instagram
Deniz Zeren, Çukurova UniversityTurkey and Nilüfer Gökdağlı, Istinye University, Turkey
Displaced due to Conservation and Tourism in the Heart of India: A Review of the Relevant Policies
Zilmiyah Kamble, James Cook University, Singapore, Pragati Kelkar, Jagran Lakecity University, India and Abhishek Bhati, James Cook University, Singapore
Review of Social Media’s Influence on Airbnb Accommodation’s Booking Intention
Zilmiyah Kamble, James Cook University, Singapore, Suchittra Namnuad, James Cook University Singapore, Nguyen Hoang Phuong, James Cook University Singapore, Nguyen Dinh Tuan, James Cook University Singapore and Nguyen Hong Hanh, James Cook University Singapore
Blockchain Technology: A Case Study from Greek Accountants
Stamatios Ntanos, University of West Attica, Greece, Sofia Asonitou, University of West Attica, Greece, Dimitrios Karydas, University of West Attica, Greece and Grigorios Kyriakopoulos, National Technical University of Athens, Greece
University Pedagogy in Greece: Pedagogical Needs of Greek Academics from Ionian University
Georgia Rotidi, Katerina Kedraka, Efrossini-Maria Frementiti and Christos Kaltsidis Democritus University of Thrace, Greece
Experiencing a Museum after Dark: the Practice of ‘Lates’ in the Industrial Gas Museum of Athens
Anastasia Doxanaki, National and Kapodistrian University of Athens, Greece, Katerina Dermitzaki, National and Kapodistrian University of Athens, Greece, Kali Tzortzi, University of Patras, Greece, Maria Florou, Industrial Gas Museum, Technopolis, City of Athens, Greece and Despoina Andriopoulou, Industrial Gas Museum, Technopolis, City of Athens, Greece
Culture as an Instrument of Mass Construction
Dorothea Papathanasiou-Zuhrt, Hellenic Open University, Patras, Greece, Aldo Di Russo, Artifactory, Rome and Kevser Cinar, Necmettin Erbakan University, Turkey
Travel and Tourism Competitiveness of Economies around the World Using Rough SWARA and TODIM Method
Emel Kızılkaya Aydoğan and Mihrimah Özmen, Erciyes University, Turkey
E-commerce Success Factors. A Taxonomy and Application in the Fashion Industry
Konstantinos Fouskas and Chrysa Chatziharistou, University of Macedonia, Greece
Linking Luxury Brand Experience and Brand Attachment through Self-Brand Connections: a Role-Theory Perspective
Eirini Koronaki, University of Patras, Greece, Prokopis K. Theodoridis, University of Patras, Greece and George G. Panigyrakis, Cyprus University of Technology, Cyprus
Revolutionizing Marketing in Tourism Industry Through Blockchain Technology
Dorin C. Coita and Olimpia Ban, University of Oradea, Romania
Consumers' Perceptions of Gender-Neutral Advertising: An Empirical Study
Aikaterini Stavrianea, National and Kapodistrian University of Athens, Greece, Antonios Theodosis, Athens University of Economics and Business Greece and Irene Kamenidou, International Hellenic University Kavala, Greece
The Contribution of New Construction Technologies to Interactivity, Flexibility and Personalization in Hospitality Design, as explored in Student Projects
Stavros Vergopoulos, Aristotle University of Thessaloniki, Greece and Anna Efstathiou, University of Nicosia, Cyprus
Exploring the Mediating Role of Interactivity between Content Engagement and Business Performance in a Mobile-Marketing Strategy. A Quantitative Research in a business-to-business Context
Gerasimos Ntarlas and Despina A. Karayanni, University of Patras, Greece
The Strategic Use of Social Media in the Business-to-Business Context. Two Social Media Users’ Clusters
Gerasimos Ntarlas, Athina Ntavari and Despina A. Karayanni, University of Patras, Greece
Examination of the Current Literature on how Robots can Contribute on Hotel Service Quality
Dimitrios Belias, University of West Attica, Greece
Teaching Critical Thinking through Tourism Advertising
Georgia-Zozeta Miliopoulou, Deree, The American College of Greece, Greece
Analysis Based on the Hotel Industry, the Lodging Market in Mexico. The Posadas Case
José G. Vargas-Hernández, Universidad de Guadalajara, Mexico, Elsa Patricia Orozco-Quijano, Laurentian University, Canada and Kurt Tonatiuk Winkler Benítez Universidad de Guadalajara, México
The Ιmplementation of Ιnternal Μarketing in Public Sector Organizations: the Case of Job Satisfaction at Chios Police Department
Maria Salamoura, Viktoras Ntamposis and Eleni Gaki, University of the Aegean, Chios, Greece
Tourists' Perceptions and Intended Behavior Thanks to Celebrity Endorsement: Antetokounmpo Invites you to Santorini with Aegean Airlines
Maria Salamoura, University of the Aegean, Greece, Antonios Giannopoulos University of the Aegean, Greece and Foteini Moumouri, Hellenic Open University, Greece
National Heritage as a Resource for Tourism Marketing
Lic. Aline Rebeca Silva Medina, EST, Instituto Politécnico Nacional, Mexico, Roberto Galán Galán, CECyT M.O.M., Instituto Politécnico Nacional, Mexico and Consuelo Guadalupe Blancarte Godinez, EST, Instituto Politécnico Nacional, Mexico
Strategic Management and Art Museums. The Case Study of the Historical Museum of the University of Athens
Evangelos Papoulias and Theoklis-Petros Zounis, National and Kapodistrian University of Athens, Greece
The Importance of the Training of Profesionals Related to Tourism with Full Knowledge of the Heritage of Mexico: Case Study of the Higher School of Tourism of the National Polytechnic Institute
Marissa Alonso Marbán, Instituto Politécnico Nacional, México, Hilda Solís Martínez, Colegio Madrid, México, María Belén Solís Mendoza, Instituto Politécnico Nacional, México and Mauricio Igor Jasso Zaranda, Instituto Politécnico Nacional, México
Nautical Tradition and the “Aquaman” Case: the “Hidden” Source of Inspiration from the Greek Cultural Heritage of the Sea
Olga Tsakirides, National Centre for Social Research, Greece
Determinants that Influenced Mexican Cocoa Beans Exports during 1996-2016
Rubén Molina Martínez and María Fernanda Ramos Martínez, Universidad Michoacana de San Nicolás de Hidalgo, Mexico
MIT Start-Ups Ecosystem and Greek Start Ups Reality – an Ecosystem Comparison
Theocharis Spyropoulos, Perrotis College, Greece
Analysis of Factors for the Increase Foreign Tourism to Michoacán, México
Rubén Molina Martínez and Amparo Guadalupe Chávez Chávez, Universidad Michoacana de San Nicolás de Hidalgo, Mexico
Research Methods on the Contribution of Robots in the Service Quality of Hotels
Dimitrios Belias, University of West Attica, Greece
The Contribution of Wine Tourism in the Development of Rural Areas in North Greece
Spyridon Niavis, Dimitrios Belias and Dimitrios Tsiotas, University of Thessaly, Greece
Assessing the Competitiveness of Greek Coastal Destinations
Spyros Niavis and Dimitrios Tsiotas, University of Thessaly, Greece
Internal Marketing on the Tourism Sector - Examination of how the Staff Can Develop on Greek Hotels
Dimitrios Tsiotas, Dimitrios Belias and Spyridon Niavis, University of Thessaly, Greece
Exploratory Study of the Impact of Significant Ecotourism Experience on Voluntary Carbon-offset Behaviour of Young Travellers in their Long-haul Air Travel Choices
Alan Lee and Tay Koo, University of New South Wales, Sydney Australia
Greek Embassies on Twitter and the Quest for a Strategy
Georgia-Zozeta Miliopoulou Deree, The American College of Greece, Greece and Eftychia Papaioannou, Hellenic National School of Public Administration, Greece
Knowledge Management on Hotels - The Case of Greek Hotels
Lambros Vasiliadis, National and Kapodistrian University of Athens, Greece, Dimitrios Belias, University of Thessaly, Greece and Evangelos Zaftis, University of the Aegean, Greece
What Can the TripAdvisor Tell us About the Complaints Management Strategies? The Case of the Greek Hotels
Dimitrios Tsiotas, Spyros Niavis, Dimitrios Belias and Labros Sdrolias
University of Thessaly, Greece
Towards an Understanding of Temporary Exhibitions through Visitor Research
Katerina Koukouvaou and Kali Tzortzi, University of Patras, Greece
The Touristic Upgrade through Preservation and Respect of Environmental and Cultural Heritage: The Ayasi Project
Emily Papapetrou and Ioanna Chatzistamatiou, University of West Attica, Greece
Visual Communication, The Evolution of Greek Tourism Development as Represented by GNTO Posters
Chara Agaliotou, Loukia Martha and Maria Vrasida, University of West Attica, Greece
The Use of Social Media on Board: A Comparison Study throughout Deck and Engine Cadets of Merchant Marine Academy of Macedonia, Greece
Maria G. Vassiliadou and Charalampos G. Yakinthos, Merchant Marine Academy of Macedonia, Greece
Impact of Seasonality on the Management of Tourist Accommodation Establishments in the Azores
Flavio Tiago, João Couto, Diana Verissimo, Sandra Faria and Teresa Borges-Tiago, University of the Azores, Portugal
Exploring the Relationship of Physician Practice Characteristics with Patient’s Therapeutic Experience -An Exploratory Quantitative Research
Dimitrios Apostolopoulos, Despina A. Karayanni and Christina C. Georgi, University of Patras, Greece
The Effects of Workplace Well-being on Individual’s Knowledge Creation Outcomes. A Study Research among Hotel Employees
Maria Koutiva, University of Thessaly, Greece, Dimitrios Belias, University of Thessaly, Greece Ilias Flampouras Nietos 1st Primary School of Zakynthos/Karampinio, Greece and Athanasios Koustelios, University of Thessaly, Greece
The Value of Cultural Routes in Greece- Examination of the Current Situation
Lambros Vasiliadis, National and Kapodistrian University of Athens, Greece and Dimitrios Belias, University of Thessaly, Greece
Developing a Tourism Destination through Gastronomy Branding
Maria Vrasida, Athens Metropolitan Collee, Greece, Magda Peistikou, Athens Metropolitan Collee, Greece and Natasa Iliopoulou, Independent Researcher, Greece
Personality Type and Career Preferences Among Young Adults in Post-Recession Greece
Alexandros Sahinidis, Panagiotis A. Tsaknis, Eleni Gkika and Dimitris Stavroulakis, University of West Attica, Greece
Dominance of Tourism Marketing Channels in the Global Travel and Tourism Industry: A Financial Market Perspective
Alexios-Patapios Kontis, Ioannis Tsakalos and Theodoros Stavrinoudis, University of the Aegean, Greece
