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Produktbild: Translating Nations

Translating Nations Culture, Soft Power, and the Belt and Road Initiative

Aus der Reihe Routledge Advances in Translation and Interpreting Studies

61,99 €

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Beschreibung

Produktdetails

Einband

Taschenbuch

Erscheinungsdatum

21.05.2026

Abbildungen

schwarz-weiss Illustrationen, Zeichnungen, schwarz-weiss

Verlag

Taylor and Francis

Seitenzahl

238

Maße (L/B)

22,9/15,2 cm

Gewicht

460 g

Sprache

Englisch

ISBN

978-1-03-266325-8

Beschreibung

Produktdetails

Einband

Taschenbuch

Erscheinungsdatum

21.05.2026

Abbildungen

schwarz-weiss Illustrationen, Zeichnungen, schwarz-weiss

Verlag

Taylor and Francis

Seitenzahl

238

Maße (L/B)

22,9/15,2 cm

Gewicht

460 g

Sprache

Englisch

ISBN

978-1-03-266325-8

Herstelleradresse

Libri GmbH
Europaallee 1
36244 Bad Hersfeld
DE

Email: gpsr@libri.de

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  • Produktbild: Translating Nations

  • Contents

    Acknowledgements

    Introduction

    0.1 Purpose

    0.2 Main thesis of the book

    0.3 Chapter overview

    Chapter 1 Map-Sketching as an Interdisciplinary Method: Against Map, Linearity, and Mastery

    1.1 Map and power: Inspirations from critical cartography

    1.1.1 Critical cartography, maps, and power

    1.1.2 The map of TS and its problems

    1.2 Sketch map as a method: Line, meshwork, and rhizomatic epistemology

    1.2.1 Sketch map and lines of a meshwork

    1.2.2 Rhizome

    1.2.3 Serendipity and translation

    1.3 Conclusion

    Part I: Culture as Defined by Translation

    Chapter 2 Culture as Meaning Making

    2.1 Culture as a lifestyle

    2.2 Culture as a system

    2.3 Culture as signs and meanings

    Chapter 3 Culture function and translation

    3.1 Culture differentiates

    3.1.1 An anthropological account

    3.1.2 A sociological account

    3.2 Culture assimilates

    3.2.1 Cultural assimilation

    3.2.2 Deculturation and acculturation

    3.2.3 Cultural fusion

    3.3 Overview of culture function: Re-examining globalisation, deculturation, and glocalisation

    3.3.1 Globalisation as cosmopolitanism

    3.3.2 Globalisation as deculturation

    Entanglement 1: Culture and Translation

    Part II: Soft Power, Nation Branding, and Translation

    Chapter 4 Power and Translation

    4.1 Defining power

    4.2 Soft power and translation

    4.2.l Culture as the resource for soft power

    4.2.2. Instruments of soft power

    4.2.3 Overview: soft power and translation

    Chapter 5 Nation Branding as Translation

    5.1 Constructability of national identity

    5.2 Branding

    5.3 Nation branding

    5.3.1 Nation branding compared with commercial branding

    5.3.2 Nation branding conveying national identity: Nation branding as touching

    5.3.3 Soft power as a resource for nation branding: Nation branding as communication and development

    Entanglement 2: Translation, Power, and Branding

    Part III: China's Nation Branding as Translation

    Chapter 6 Introduction to the BRI: A Geo-Economic, Geo-Political, Geo-Cultural, or Interconnective Initiative?

    6.1 The BRI as a geo-economic initiative

    6.2 The BRI as a geo-political initiative

    6.3 The BRI as a geo-cultural initiative

    6.3.1 The BRI and the concept of He: The peace-building and interconnectivity outlook of the BRI

    6.3.2 The BRI as eco-translation

    Chapter 7 The "What" Question: Framing, Reframing, and Stereotypes

    7.1 Translation as framing

    7.2 Framing in nation branding

    7.2.1 Framing as stereotyping

    7.2.2 Framing as selecting information

    7.2.3 Framing in the BRI: Framing history as an example

    7.3 Conclusion: Framing the Silk Road as translatio studii et imperii

    Chapter 8 The "Who" Question: Translation and Identity in China's Nation Branding

    8.1 Self and otherness

    8.2 The self and otherness in TS

    8.3 The self and otherness for China

    8.3.1 A philosophical exploration

    8.3.2 An anthropological exploration

    8.4 The self and otherness in BRI branding

    8.4.1 From the periphery to the centre

    8.4.2 Who is allowed to translate?

    8.5 Conclusion: Choose translators with otherness in mind

    Chapter 9 The "How" Question: How do Nations Communicate their Brands to Others?

    9.1 Development communication: An overview

    9.1.1 Empowerment

    9.1.2 Participatory development

    9.2 Development communication and nation branding

    9.3 Development communication in the BRI

    9.3.1 China's communication for development: The case of Confucius Institute

    9.3.2 China's communication about development

    9.3.3 China's communication of development

    9.4 Conclusion: Development translation

    Entanglement 3: Who, what, and how to brand a nation from a translational perspective

    Chapter 10 Translation Studies as Knowledge, Method, and Meta-Discipline

    10.1 Revisiting research questions

    10.1.1 Translation as connection

    10.1.2 Translation as differentiation and assimilation

    10.1.3 Translation as criticism of authority

    10.1.4 Translation as a process rather than a product

    10.2 Implications

    10.2.1 Translation knowledge

    10.2.2 Translation as a method

    10.2.3 TS as a meta-discipline

    10.3 Potential for future research

    Bibliography

    Index