Beschreibung
Produktdetails
Format
ePUB
Kopierschutz
Ja
Family Sharing
Ja
Text-to-Speech
Ja
Erscheinungsdatum
30.04.2025
Verlag
Bloom and Pierce PublishingSeitenzahl
(Printausgabe)
Dateigröße
399 KB
Sprache
Englisch
EAN
9781036917012
'Written by someone who actually built the businesses, not just blogged about them' - IMPERIAL VENTURE CAPITAL
What if the biggest myth in business is the one we keep building on?
In The Great Business Lie, serial founder James Buckley-Thorp tears into the polished narratives and glossy startup advice fed to entrepreneursand reveals the truth behind building something that actually lasts. After creating one of Europe's first B Corp life insurance companies and raising millions in VC funding, he learned the hard way that success isn't just about scaling fast or selling bigit's about building something you believe in.
This isn't theory. It's lived experience.
And it's packed with it.
Inside this bold, unfiltered book, you'll find stories from the frontline of British businessfrom cult startups to household namesand the messy, humble beginnings that built them. You'll meet the founders who made mistakes, defied expectations, and proved there's another way to grow: ethically, profitably, and sustainably.
If you're starting your first venture or scaling your fifth, this book gives you the truth most never hearand the tools to do it better.
Inside You'll Discover:
- How iconic British brands were built from scratchand what you can steal from their journey
- Why founders burn out chasing the wrong things (and how to stop yourself doing the same)
- The shift from "growth at all costs" to "growth that actually means something"
- How to lead with values and still attract top investors
- What today's ethical, profitable, and actually impactful businesses all have in common
Real stories. Big lessons. No BS.
This is the business book for the next generation of foundersthose who want more than hype. Those ready to build businesses that are smart, sustainable, and impossible to ignore.
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